New Mexico Proposes Punishing Tax Hike On Vape Products
A regressive sin tax has been proposed in New Mexico. The purpose is to destroy small businesses and benefit the tobacco industry.
New Mexico lawmakers are considering SB 20, a bill that would increase taxes on cigarettes and tobacco products while re-allocating revenue to a new fund for nicotine use prevention. The bill also appropriates $500,000 for regulatory enforcement, taking effect July 1, 2025.
Business Owners Must Oppose SB 20
✅Higher Taxes Hurt Consumers & Small Businesses
✅ Disproportionately Impacts Low-Income Consumers – Sin taxes are regressive, meaning they hit lower-income individuals the hardest.
✅ Punishes Small Vape & Tobacco Retailers – Higher taxes drive consumers to out-of-state or illicit markets, damaging local businesses.
✅ Encourages cigarette use. Vaping restrictions have been consistently shown to increase sales.
✅ Overburdens Regulatory Efforts – The bill allocates $500,000 for enforcement, diverting resources from more effective public health measures.
💬 Talking Points for Lawmakers
Use these points when contacting your representatives:
📌 "SB20 will drive business out of state."
📌 "Sin taxes are regressive and hurt impact low-income consumers, trapping them in cycle of poverty."
📌 "New Mexico should support superior alternatives to combustible cigs, not create financial barriers that push people back to tobacco."
📌 "I cannot support funding a punitive anti-nicotine campaigns that ignore science ."
📞 Take Action Now!
📧 Contact your New Mexico state representatives and urge them to vote NO on SB 20.
🔄 Share this information with fellow advocates, business owners, and consumers.
📅 Stay informed on legislative updates and hearings.
You can find your elected officials using VTA’s Action Center.
🔗 Read more about SB 20 here:
SB 20 – New Mexico’s Tobacco & Vape Tax Hike
New Mexico should not tax alternative nicotine products out of existence. Act now to protect consumer choice and small businesses! 🚨
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